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GUINDARUHAN NATIONAL HIGH SCHOOL

It is one of the Public Learning Institutions in the Municipality of Minglanilla, Cebu Province Division. The school is situated in Proper Guindaruhan, Minglanilla, Cebu with a total land area of 20,001 square meters or 2 hectares. The school site was acquired through Proclamation No. 529 by the President of the Republic of the Philippines, Malacañan Palace, Manila, last February 21, 1990 (occupying a lot no. 7409). The school is found 10 kilometers away from the National Road and 50 meters away from the Barangay Road. Cebuano is the principal dialect in the locality.

Monday, February 4, 2013

The Effects of Mass Media: Definition of Terms



GNHS conducted a survey of mass media to private school
 
The following terms utilized in the school mass media study are defined operationally:

Mass media may refer to the instruments accessed by the students of the University of the Visayas-Minglanilla Campus in making contact with someone for the sake of acquiring or disseminating information. It could be in the simplest form like the books to the most complicated ones like the computer-generated equipment. These sorts of instruments expressed various degrees of influence to the students, commencing with less to the most critical stage, thereby, presenting themselves as a threat to the society’s moral conduct.

Mass media-disoriented respondents are the group of students of the University of the Visayas-Minglanilla Campus, aged 11.75 – 12.75 years old, who were the respondents of this study. They were not exposed and/or exposed to only limited media. They have no orientation to the modern media that they tend to pattern their lives based on the dictates of their own judgment of what is wrong or what is right—has something to do as the elders of the society who would accept and appreciate. These sorts of respondents tend to show a zero degree of influence of mass media as shown also in their answers to the test that was entirely conducted.

Mass media-less oriented respondents are the group of students of the University of the Visayas-Minglanilla Campus, aged 12.75 – 14.25 years old, who were the respondents of this study. They were exposed but not well-acquainted with the different forms of mass media. Their orientation to the different mass media seemed not to be always dominant in their actions and to be revealed in their reactions to the tests given to the respondents in diverse situations.

Mass media-oriented respondents are the group of students of the University of the Visayas-Minglanilla Campus, aged 14.25 – 16.5 years old, who were the respondents of this study. They were exposed and well-acquainted with the different forms of mass media. The orientation that they have from the media was explicitly revealed by their reactions to the tests given which could tell the high degree of influence that the media have really affected their lives.

Moral recovery may refer to the process by which the deteriorating moral standards of students of the University of the Visayas-Minglanilla Campus; besides, subject to this study is being assessed for the purpose of rehabilitating with the application of the most appropriate strategy for its recovery. It is for this reason that the morale of the faculty and school administrators will continue boosting and continue teaching the students in order to produce morally upright individuals, and they are competent enough to face the morally deteriorated society. This will be done through the inculcation of values education in every subject matter in which the students are expected to acquire and appreciate the value of the Filipino cultural-traditional heritage, thus developing a sense of vigilance and having the necessary attitude towards the mass media.

Posttest refers to the test given to the respondents classified as being mass media-oriented, less oriented and disoriented. This test was composed of questions intended for the whole sample group in order to determine on what the actions are motivated by each other after a certain situation is manifested in the whole study of mass media. The results of this test would determine the degree and rate of difference among the representative samples, as well as the necessary actions to aid the campaign on mass media education inside the University of the Visayas-Minglanilla Campus.

Pretest refers to the test given to the respondents of the University of the Visayas-Minglanilla Campus after the acquisitions of data from the school’s guidance counselor. The result of the test would serve as the basis for the classification of the respondents and would determine what sort of questions would be asked later, applicable to all the respondents.

Quasi-experimental method refers to the type of method in an experimental research where the researchers employed only in a single set of subjects from the University of the Visayas-Minglanilla Campus, High School Department, as the respondents of the research. The experiment was also conducted inside the school campus in a definite time frame for the posttest and the pretest by the different respondents classified as mass media-oriented, less oriented and disoriented respondents.

Researcher-made-instrument refers to the instrument prepared by the researchers of this study as the medium for acquiring the necessary information. The acquisitions of acts were dealt with…using the researchers’ own initiatives through the implementation of suitably designed instruments.


7 comments:

  1. Mass media has become an integral part of our lives and can not be separated from our life. Particularly for the urban people, the need for information is more important than ever. Our values and way of life in the society in this information era are strongly influenced by the mass media like newspapers, TV, radio, video, and the internet. Mass media’s influence on people’s lives is even greater and deeper than many kinds of state indoctrination or priest’s sermons from the pulpit in the church .The full range of unfiltered media is now available to most of us by using a parabola and satellite transmission. We can buy many kinds of videos freely. Access to the internet is easy and inexpensive almost everywhere. We can find many kinds of information using the internet technology..It is worth remembering that there have been three important revolutions in recent history, i.e. agrarian revolution in farming, industry revolution in mass production and information revolution that provides global access. We are now in the midst of the information revolution.

    ReplyDelete
  2. The effect of Media on us today is a stealthy thief. As we read our daily Newspaper, the advertising sometimes takes up the whole page. We search for the rest of the article, hidden back beneath the ads. When we turn the Radio on during the ride to work, verses of songs can overwhelm us with the vulgarity and crudeness, casting us into a foul mood for the rest of the day.

    ReplyDelete
  3. >.< Jenny Ignacio


    Sex and violence in the media
    One of the more controversial areas of study of the media is what effect the media have on us. This
    is particularly timely as eyes are on Hollywood and the violent and sexy movies it makes.

    ReplyDelete
  4. >.< Jenny Ignacio

    Media is known to be the most powerful means of communication. The print media, electronic media and the Internet are all the subsets of mass media.

    ReplyDelete
  5. >.< Jenny Ignacio|

    The best thing about the mass media is, that it immediately provides us with the latest information about the things happening around us. Mass media reports news from all the fields such as politics, sports, international relations, wars, natural calamities, meetings, entertainment, etc.

    ReplyDelete
  6. >.<Jenny Ignacio

    Media plays a very important role in shaping the personality of people. It has been observed that citizens become more sensible and capable to shoulder their responsibility towards the nation and the society because of the media.

    ReplyDelete
  7. this is really a good article on mass media. rappler is gaining more popularity. check out
    http://www.scribd.com/Rappler_PH

    ReplyDelete

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The place represents the beauty of nature...hey, my name is J-han. I used to spend my holidays on the swimming pool. There is a beautiful pool in my hometown. It takes approximately 2 hours from the rural area by car to reach it. I used to go there with my family and sometimes with my friends also. By all accounts, swimming is a lot of fun, but drowning is a real danger. Even kids like me and my sister who know how to swim can drown so, let's be careful and find out how to stay safe in the water.

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